Medical Mavericks

By Sheryl Weinstein. You just know something is afoot when the former U.S. Surgeon General is talking stock options. . With Wall Street booming, and the perks of a medical career waning, the business world is suddenly looking a lot better. Who needs a respected position in the community when an IPO could make you the next Bill Gates?. Of course, everyone knows the road to riches is lined with losers. A great idea will only take a person so far. Among the top personality traits of successful entrepreneurs:. Persistence. Dissatisfaction with the status quo. Healthy self-confidence. Responsible competence. Willingness to face an uncertain future. Think you can make it? The physicians profiled below thought they could, and have succeeded to varying degrees. Here are their stories.. Joel Brill, Gastroenterologist. Founding Partner/Senior V.P.:Software Pharmacy Inc. . San Rafael, CA. It's been a long haul for Joel Brill, creator of a software program that analyzes patients’ pharmaceutical data, merges it with laboratory results, and allows physicians to audit drug costs. The Silicon Valley-based software company has projected revenues of $2 million for 1999, according to the 43-year-old ...

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